ford maverick 2024 order
Ford Maverick 2024 Order: Your Complete Guide to Pricing, Trims, and How to Buy
Key Takeaways
- The 2024 Ford Maverick starts at $21,490 (excluding destination), making it the most affordable new truck on the market.
- Two powertrain choices: a standard 2.0L EcoBoost (up to 250 hp) and the standard-hybrid Lariat (up to 191 hp combined) with excellent fuel economy.
- Ordering is done through Ford's official configurator online, followed by allocation at an authorized dealer.
- The Hybrid Lariat trim is the most popular configuration due to its combination of efficiency, features, and value.
- Delivery timelines for 2024 models have improved significantly, with many configurations arriving in 4–10 weeks depending on demand.
- No mandatory dealer add-ons or markups — order through Ford directly for transparent pricing.
What Is the 2024 Ford Maverick?
The 2024 Ford Maverick is a compact, unibody pickup truck built on the C2 platform shared with the Ford Bronco Sport and Escape. Positioned between the Maverick and the mid-size Ranger, it targets urban commuters, first-time truck buyers, and efficiency-focused drivers who want a practical bed without SUV pricing. It offers a 4.5-foot steel bed with available integrated cargo management systems, a class-leading starting price, and a standard hybrid powertrain on XL and XLT trims.
How Much Does a 2024 Ford Maverick Cost?
The 2024 Ford Maverick pricing breaks down as follows:
- XL (Hybrid) — Starting MSRP: $21,490 (excluding ~$1,895 destination charge)
- XLT (Hybrid) — Starting MSRP: $27,490
- Lariat (Hybrid Only) — Starting MSRP: $32,490
- Limited (Hybrid Only) — Starting MSRP: $36,490
The 2.0L EcoBoost engine is available on the XL and XLT trims only and adds approximately $2,500 to the base price. All trims qualify for federal and state incentive programs in eligible markets.
Which 2024 Maverick Trim Should You Order?
Your ideal trim depends on three factors: budget, powertrain preference, and intended use. Here's a comparison to help you decide:
| Feature | XL Hybrid | XLT Hybrid | XLT EcoBoost | Lariat Hybrid | Limited Hybrid |
|---|---|---|---|---|---|
| Starting Price (est.) | $21,490 | $27,490 | $30,990 | $32,490 | $36,490 |
| Engine | 2.5L Hybrid | 2.5L Hybrid | 2.0L EcoBoost | 2.5L Hybrid | 2.5L Hybrid |
| Horsepower | 191 combined | 191 combined | 250 | 191 combined | 191 combined |
| Towing Capacity | 2,000 lbs | 2,000 lbs | 4,000 lbs | 2,000 lbs | 2,000 lbs |
| Fuel Economy (est.) | 37 / 33 / 35 mpg | 37 / 33 / 35 mpg | 23 / 30 / 26 mpg | 37 / 33 / 35 mpg | 37 / 33 / 35 mpg |
| Bed Length | 4.5 ft | 4.5 ft | 4.5 ft | 4.5 ft | 4.5 ft |
| Sync 4 Infotainment | 8-inch | 8-inch | 8-inch | 13.2-inch | 13.2-inch |
| Leather-Trimmed Seats | — | — | — | Yes | Yes |
| Pro Power Onboard | Optional | Optional | Optional | Standard 2.4 kW | Standard 2.4 kW |
| FordCo-Pilot360 | Yes | Yes | Yes | Yes + Adaptive Cruise | Yes + Adaptive Cruise |
How to Order a 2024 Ford Maverick (Step-by-Step)
Step 1: Configure Your Truck Online
Visit the official Ford Maverick configurator at ford.com. Select your preferred trim, color, package options, and wheels. The configurator shows real-time pricing and estimated delivery windows.
Step 2: Choose a Delivery Dealer
After configuring, you'll be asked to select a nearby authorized Ford dealer. This dealer will manage your build order, allocate the VIN, and handle delivery paperwork. Confirm with the dealer that they have an active allocation before placing your order.
Step 3: Place Your Order
No deposit is required to secure a build slot, though some dealers may request a refundable reservation fee. Ford assigns a production date and provides a VIN once the order is confirmed in the system.
Step 4: Track Your Build
Use the Ford Owner app or your dealer's communication channel to track production progress. Most Maverick builds take 4–10 weeks from order to delivery, depending on trim and option complexity.
Step 5: Pickup or Delivery
Once your vehicle arrives at the dealer, schedule a pickup or request home delivery. Complete final inspection, sign paperwork, and drive away.
2024 Ford Maverick Checklist: What to Consider Before You Order
- ☐ Decide between hybrid (standard on most trims) and EcoBoost (XL/XLT only)
- ☐ Determine towing needs —